Press Release 2010 Vol. 9
六 01, 2010
Press Release 2010 Vol. 9
Pretec and Bruce Lee Foundation
Join Hands to Keep Bruce Lee’s Spirit Alive in Memory
Taipei, Taiwan, June 1st, 2010 - Continuing the celebration of Bruce Lee's 70th anniversary, Pretec, creator of world’s tiniest USB flash drive since 2002 and 1st waterproof, fireproof, bulletproof USB flash drive since 2005, and the Bruce Lee Foundation today announced to go hand-in-hand to promote Bruce Lee worldwide this year. As a token of respect to the greatest martial arts artist and the spirit he presents, Pretec is planning to roll out a full line-up of Bruce Lee USB flash drives to preserve his memorable images and legacy for all the Bruce Lee fans. Based on the concept of offering “Cool Memories, the Ultimate in Style & Speed,” some initial plans will be disclosed at 2010 Computex Taipei (TWTC Nangang Exhibition Hall, Lower Exhibition Hall booth J317a).   
Being the creator of the Jeet Kune Do concept and style of life, Bruce Lee has been an immortal icon in the martial arts field with legacy of undaunted optimism in the face of adversity, unwavering humanism, mental and physical perseverance, and inspirational presence of mind toward the betterment of our global community. With millions of fans and admirers all over the world, Bruce Lee stands for an image of determination, strength, speed and reliability, which is identical to the meaning of the Pretec brand. A true admirer of Bruce Lee, Pretec thus devoted itself to carrying on this eternal and powerful position by utilizing its product strengths.
The first cross-over works to debut include Bruce Lee x Pretec i-Disk Reflection 2.0, one of Pretec’s design award-winning USB Flash Drives. Thanks to the special engraving technique, Bruce Lee’s memorable facial expression and signature will be presented on the surface of the flash drive, which vividly depicts the celebrity’s inspirational persona. The 2nd product will be Bruce Lee x i-Disk Bulletproof, Pretec’s world-renowned bulletproof USB flash drive, featuring Bruce Lee’s high kicks.
The 3rd product will be a Bruce Lee character USB flash drive co-designed by a professional Taiwanese design team for both Bruce Lee fans and genuine design lovers. By carrying these Bruce Lee USB flash drives, the admirers will be able to not only keep Bruce Lee’s qualities in mind, but also store their digital data in a stylish yet secure way.
Pretec is unveiling some initial product plans at Computex Taipei 2010 and scheduling to ship the products in July. These products will be available in major online stores, bookstores, and consumer electronic stores. More Bruce Lee flash products will be unveiled in the coming year.
About Bruce Lee Enterprises
Bruce Lee Enterprises owns, controls and licenses intellectual property related to Bruce Lee and Brandon Lee worldwide. For more information, please visit

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